Streetbeat News

Marketing

MSOS

Surfside's Co-CEO Jon Lowen emphasizes the importance of data in providing returns on marketing spend. The company relies heavily on data analytics to optimize marketing strategies.

Portfolio Pulse from Benzinga Newsdesk

October 09, 2024 | 4:32 pm

MSOS

Dutchie's CTO, Chris Ostrowski, discusses the use of retail tech tools to enhance consumer experiences by creating an 'uncanny valley effect' where stores anticipate customer preferences. This approach aims to improve customer satisfaction with each visit.

Portfolio Pulse from Benzinga Newsdesk

October 09, 2024 | 4:29 pm

MSOS

Flowerhub's CEO, Kyle Sherman, discusses the company's progress towards providing an omnichannel retail experience for consumers. This approach aims to integrate various purchasing channels seamlessly, enhancing the consumer buying experience.

Portfolio Pulse from Benzinga Newsdesk

October 09, 2024 | 4:19 pm

MSOS

Jon Lowen, Co-CEO of Surfside, highlights the growing trend of personalization in the retail space, emphasizing the use of AI and machine learning to enhance ad relevance and customer experience.

Portfolio Pulse from Benzinga Newsdesk

October 09, 2024 | 4:15 pm

MSOS

Benzinga's Cannabis Capital Conference is currently discussing next-gen cannabis retail, focusing on tech trends and customer-centric practices. The event may mention MSOS, a cannabis ETF.

Portfolio Pulse from Benzinga Newsdesk

October 09, 2024 | 4:11 pm

META

Meta AI is expanding its reach to 21 new locales, including the UK, Brazil, Latin America, and Asia. It will also be available on Ray-Ban Meta Glasses in the UK and Australia. The AI will support Tagalog immediately, with more languages like Arabic, Indonesian, Thai, and Vietnamese to follow. After the rollout, Meta AI will be available in 43 countries and a dozen languages.

Portfolio Pulse from Benzinga Newsdesk

October 09, 2024 | 3:01 pm

AMZN

Amazon has introduced AI-powered shopping guides on its main site, aiming to assist users in selecting products from new categories. This move is part of Amazon's strategy to enhance user experience and streamline the shopping process.

Portfolio Pulse from Benzinga Newsdesk

October 09, 2024 | 2:06 pm

ZVRA

NUCDF and Zevra Therapeutics have launched the 'Check Ammonia' campaign to raise awareness about the importance of prompt and accurate blood ammonia testing for diagnosing urea cycle disorders (UCDs). The campaign aims to educate on recognizing UCD symptoms and proper testing techniques.

Portfolio Pulse from Benzinga Newsdesk

October 09, 2024 | 1:06 pm

CART

ROKU

Instacart and Roku have expanded their advertising partnership to introduce new shoppable formats and targeting capabilities. This collaboration aims to enhance the advertising efforts of consumer-packaged goods companies by making TV moments shoppable and providing valuable insights.

Portfolio Pulse from Benzinga Newsdesk

October 09, 2024 | 1:00 pm

LQR

LQR House has announced a marketing partnership with Big Spoon to promote its non-alcoholic ready-to-drink (RTD) product line on CWSpirits. The partnership will focus on flavors like Gin & Tonic, Margarita, and Whiskey Ginger, using email, SMS, banner ads, and influencer content campaigns to boost awareness and sales.

Portfolio Pulse from Benzinga Newsdesk

October 09, 2024 | 12:48 pm