Streetbeat News

Marketing

SBUX

Starbucks has appointed Tressie Lieberman as its new Chief Brand Officer. This move is part of Starbucks' strategy to strengthen its brand presence and marketing efforts.

Portfolio Pulse from Benzinga Newsdesk

October 18, 2024 | 5:53 pm

BABA

Alibaba Group Holding (NYSE:BABA) is targeting double-digit sales growth for Singles' Day in Hong Kong by waiving delivery fees for Taobao users. This initiative is part of a 1 billion yuan campaign and aligns with China's fiscal stimulus efforts. Taobao has already seen significant growth in Hong Kong, and Alibaba is focusing on international markets due to domestic competition. The company is also introducing a software service fee to boost merchant revenue.

Portfolio Pulse from Anusuya Lahiri

October 18, 2024 | 2:33 pm

RIVN

Rivian Automotive (NASDAQ:RIVN) is launching a Halloween-themed software update on October 18, featuring car costumes and spooky features for a limited time. The update includes a Knight Rider-inspired car costume and other pop culture-themed options.

Portfolio Pulse from Anan Ashraf

October 18, 2024 | 9:28 am

GOOGL

Waymo, a subsidiary of Alphabet Inc., is offering $3 credits to riders using its autonomous vehicles to travel to select transit stations in the Bay Area. This initiative aims to promote public transportation and will run from October 17 to November 15, with credits usable until December 31. Waymo is recognized as a leader in autonomous vehicles, and Alphabet has committed $5 billion to further its development.

Portfolio Pulse from Anan Ashraf

October 18, 2024 | 6:51 am

NFLX

SPOT

Jane Technologies, led by CEO Socrates Rosenfeld, is revolutionizing cannabis shopping with a personalized experience akin to Spotify. The company has expanded from e-commerce to include POS systems, self-service kiosks, and a consumer rewards program, Jane Gold. This approach benefits consumers, retailers, and brands by offering personalized recommendations and valuable consumer data.

Portfolio Pulse from Nicolás Jose Rodriguez

October 18, 2024 | 2:00 am

MSFT

Microsoft's Xbox Partner Preview showcased upcoming games and DLCs for 2024 and 2025, including Alan Wake 2: The Lake House DLC, Subnautica 2, and more. The event highlighted new releases and early access opportunities for Xbox Series X/S and PC.

Portfolio Pulse from Franca Quarneti

October 17, 2024 | 7:50 pm

ULTA

BofA Securities analyst Lorraine Hutchinson maintains a Neutral rating on Ulta Beauty (NASDAQ:ULTA) with a $380 price target. The FY25 EPS estimate is reduced by 8% due to more store openings and lower margins. Ulta projects annual sales growth of 4-6% and a new $3 billion share buyback program. FY25 is seen as transitional, with potential shortfalls in long-term targets as the company invests in growth initiatives.

Portfolio Pulse from Nabaparna Bhattacharya

October 17, 2024 | 5:58 pm

CART

Maplebear's shares have surged as a popular newsletter service recommended the stock, leading to increased interest among traders.

Portfolio Pulse from Benzinga Newsdesk

October 17, 2024 | 5:11 pm

IYG

V

XLF

Visa has partnered with Analytic Partners to enhance marketing optimization for US merchants using AI-driven data analytics. This collaboration aims to improve advertising returns and business decision-making by combining Visa's consumer spending insights with Analytic Partners' platform. The partnership will initially focus on the US, with plans for global expansion.

Portfolio Pulse from Lekha Gupta

October 17, 2024 | 3:24 pm

STBX

Starbox has launched an AI-driven digital human system for merchants on WeChat Channels, supporting over 800 merchants and two million users with live streaming and short videos. This initiative aims to enhance engagement and sales on its cash rebate platform.

Portfolio Pulse from Benzinga Newsdesk

October 17, 2024 | 1:01 pm