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Marketing

VCIG

VCI Global Limited (NASDAQ:VCIG) has acquired two AI gamification platforms, ENGAGE and Interact, from a UK-based developer, aiming to tap into the growing mobile advertising market projected to reach $400 billion by 2024. These platforms, which have shown significant user engagement and brand partnerships during trials, are expected to open new monetization channels for VCIG in brand marketing globally. The acquisition aligns with VCIG's strategy to expand its technology venture portfolio and anticipates future Nasdaq listings for these platforms.

Portfolio Pulse from Benzinga Newsdesk

April 15, 2024 | 12:02 pm

STGW

Stagwell (NASDAQ:STGW) has announced the acquisition of Brazil-based PROS Agency, a brand and marketing consultancy. This move aims to enhance Stagwell's presence in Brazil and the broader Latin America region, integrating PROS into Allison, a global marketing and communications consultancy within Stagwell. The financial terms of the acquisition were not disclosed.

Portfolio Pulse from Benzinga Newsdesk

April 15, 2024 | 11:52 am

NIO

Nio Inc.'s ADR shares (NYSE:NIO) saw a premarket increase of 1.46% to $4.17, driven by the announcement of unveiling the 2024 ET5 sedan and ES7 SUV at the Beijing International Automotive Exhibition. The company aims to showcase its advancements in AI, smart power, manufacturing, and chip development, along with its customer experience showroom, the Nio House. Nio's move into the low-end market with a new sub-brand positions it as a significant competitor to Tesla in China, the world's largest EV market.

Portfolio Pulse from Shanthi Rexaline

April 15, 2024 | 11:40 am

TSLA

Tesla Inc.'s senior executive, Rohan Patel, criticized some Indian media reports about the company's expansion plans in India as 'totally made up' without specifying which ones. Despite these claims, reports last week suggested potential meetings between CEO Elon Musk and Indian Prime Minister Narendra Modi, and a possible partnership with Reliance Industries for a manufacturing facility. Tesla's lack of a public relations department since October 2020 has been highlighted as a reason for misinformation.

Portfolio Pulse from Anan Ashraf

April 15, 2024 | 6:53 am

AAPL

Apple Inc. (NASDAQ:AAPL) has collaborated closely with Taylor Swift on her upcoming album 'The Tortured Poets Department,' set for release on April 19, 2024. Apple Music's teams have been engaged in the album's promotional campaign, including curating playlists and making subtle lyric changes to promote the album. Swift, named Apple Music's artist of the year for 2023, has shown significant influence in the music industry, with her music contributing to a 10.2% growth in global recorded music revenue in 2023. This collaboration highlights Apple's strong relationship with artists and its impact on the music streaming landscape.

Portfolio Pulse from Ananya Gairola

April 15, 2024 | 4:59 am

DOGE-USD

Cryptocurrency social media personality, Yomi, highlighted the importance of a green week for Dogecoin (CRYPTO: DOGE) to achieve the anticipated Golden Cross, a bull market milestone. Despite recent setbacks with two consecutive red weeks, Dogecoin remains on a path to recovery, needing several weeks of upward price action. The cryptocurrency has seen a significant year-to-date increase of over 77%, outpacing companies like Pinterest and DraftKings in market cap. The upcoming DOGE Day on April 20 is expected to further boost its market position.

Portfolio Pulse from Benzinga Neuro

April 15, 2024 | 3:50 am

GOOG

META

Meta Platforms Inc.'s decision to block news links in Canada has led to a surge in right-wing content on Facebook, potentially disrupting political discourse. This move is part of Meta's broader strategy to scale back on news and political content globally. Meanwhile, Alphabet Inc. has maintained its agreements with news publishers in Australia and secured a deal with the Canadian government to support media outlets.

Portfolio Pulse from Ananya Gairola

April 15, 2024 | 1:59 am

NVDA

TSLA

Nvidia's Senior Lead of Robotics, Yuke Zhu, praised Tesla's Full Self-Driving (FSD) feature for its 'human-like maneuvers' and described the experience as 'magical.' Tesla's FSD v12.3.4 is rolling out to more users in the U.S., with significant interest from both consumers and industry experts. Tesla has also made FSD more accessible by reducing the monthly subscription fee and offering a free one-month trial to U.S. owners. As of March 2024, FSD is deployed on approximately 2 million vehicles in the U.S.

Portfolio Pulse from Benzinga Neuro

April 15, 2024 | 1:41 am

DIS

The Walt Disney Company (NYSE:DIS) paused advertising and posting on social media platform X, formerly Twitter, in protest against comments made by platform owner Elon Musk. Musk criticized Disney and its CEO Bob Iger, stating he does not want their advertising if it's used as blackmail. Despite Musk's apology for interacting with a controversial post, Disney has only resumed posting from some accounts, indicating a continued standoff. This feud includes Musk's support for a lawsuit against Disney and comments suggesting Iger should be fired.

Portfolio Pulse from Chris Katje

April 14, 2024 | 3:58 pm

DWAC

TSLA

Political updates include Biden leading Trump in 2024 polls, Elon Musk criticizing U.S. voting ID laws, McConnell targeting TikTok's ownership, and Mary Trump discussing Trump Media & Technology Group's performance. Trump supports Mike Johnson over Marjorie Taylor Greene amid these developments.

Portfolio Pulse from Benzinga Neuro

April 14, 2024 | 10:19 am