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Marketing

AMZN

NTDOY

Amazon.com, Inc. (NASDAQ:AMZN) is offering a 10% discount on Nintendo Switch Online memberships for Black Friday. The deal reduces the price of 1-year Individual and Family memberships. Nintendo ADR (OTC:NTDOY) rarely discounts its memberships, making this a significant offer. The subscription provides access to online features, classic games, eShop deals, cloud saving, and the NSO mobile app. An alternative buying strategy involves purchasing discounted eShop gift cards to use later for memberships or games.

Portfolio Pulse from Franca Quarneti

November 20, 2023 | 10:14 pm

DIS

DKNG

PDYPY

PENN

DraftKings Inc (NASDAQ:DKNG) maintains a Buy rating and a $50 price target from Needham analyst Bernie McTernan, despite the launch of ESPN Bet by PENN Entertainment (NASDAQ:PENN), which licenses the ESPN brand from The Walt Disney Company (NYSE:DIS). McTernan believes the promotions by ESPN Bet are in line with the industry and unlikely to significantly alter the competitive landscape. DraftKings' market share is not expected to be heavily impacted, and the company is seen as a leader in the North America online gambling market. DraftKings' stock has recently hit a new 52-week high and is up over 250% year-to-date.

Portfolio Pulse from Chris Katje

November 20, 2023 | 10:10 pm

SONY

Sony Group Corp.'s PlayStation Plus Premium service has added two new game trials for subscribers. 'Baldur’s Gate 3', a highly regarded Dungeons & Dragons RPG, offers a two-hour trial exclusively on PlayStation 5. Additionally, 'The Lord of the Rings: Gollum' provides a one-hour trial, giving a taste of the game's main quest. These trials allow limited progress and are designed to showcase the games' mechanics and design.

Portfolio Pulse from Franca Quarneti

November 20, 2023 | 9:58 pm

DIS

The Walt Disney Company (NYSE:DIS) has suspended advertising on Twitter and conducted a 24-hour silent protest by not posting from its various business units, including @disney and @espn, in response to concerns over content and antisemitic comments on the platform. Other major companies have also paused advertising on Twitter due to ads appearing alongside antisemitic content, as reported by Media Matters. Elon Musk, the owner of Twitter, has threatened to sue Media Matters over these allegations.

Portfolio Pulse from Chris Katje

November 20, 2023 | 9:31 pm

GM

General Motors (GM) has decided not to participate in the Super Bowl 2024 advertising, ending a four-year streak of commercial presence during the event. The company stated that this decision aligns with their current business priorities.

Portfolio Pulse from Benzinga Newsdesk

November 20, 2023 | 8:34 pm

GDC

GD Culture Group Limited (NASDAQ:GDC) stock surged after announcing its AI-driven digital human technology on TikTok. The technology aims to create lifelike digital humans for live-streaming e-commerce and virtual anchors on TikTok. The company has already launched 30 virtual anchors. GDC's stock experienced high trading volume and was halted twice, trading at $3.76, up 13.9%.

Portfolio Pulse from Ryan Gustafson

November 20, 2023 | 7:53 pm

TSLA

Tesla Inc. (NASDAQ: TSLA) has released a new advertisement for the Cybertruck at their San Diego store, emphasizing its durability and capability with features like an SMC bed, 11,000lb tow rating, and 2,500lb payload capacity. The ad also highlights the truck's shatter-resistant glass and adaptive air suspension, reinforcing Tesla's commitment to meeting high standards after previous scrutiny. The ad campaign sets high expectations for the Cybertruck as it aims to redefine the pickup truck market with its electric vehicle technology.

Portfolio Pulse from Benzinga EV Insights

November 20, 2023 | 7:29 pm

ELF

Movers+Shakers, a marketing firm known for its viral TikTok campaigns for e.l.f. Cosmetics, is under scrutiny due to its founders' alleged past ties with NXIVM, a group labeled as a 'sex cult'. Geoffrey Goldberg and Evan Horowitz, the co-founders, deny any connection to NXIVM's illegal activities, stating they only participated in a professional course. Spruce Point Capital Management, an e.l.f. investor, has shorted e.l.f.'s stock, citing concerns over the brand's equity given its association with Movers+Shakers. The report suggests a 45 to 65 percent downside risk to e.l.f.'s share price, although there is no evidence of ongoing involvement with NXIVM by the founders.

Portfolio Pulse from Benzinga Newsdesk

November 20, 2023 | 7:26 pm

AAPL

BBY

Apple Inc.'s 15-inch MacBook Air with M2 chip is on sale for Black Friday at Best Buy Co Inc. for $1,399, a $300 discount from the usual price of $1,699. The deal includes a $250 flat discount and an additional $50 off for My Best Buy Plus and Total subscribers. The MacBook Air features a 15.3-inch Liquid Retina display, weighs 3.3 pounds, and is powered by the M2 chip, promising up to 18 hours of Apple TV playback or 15 hours of web browsing.

Portfolio Pulse from Rounak Jain

November 20, 2023 | 6:42 pm

MSFT

Microsoft Corp. (NASDAQ:MSFT) has announced significant Black Friday discounts on Xbox products, including the Xbox Series S and X consoles, games, and controllers. The deals are available from Nov. 17 until the end of the month, with the Xbox Series S bundle priced at $300 and the Xbox Series X receiving a $50 discount. Xbox controllers are $10 off with free engravings on Elite Series 2 controllers, and games like 'Diablo IV' and 'Resident Evil 4 remake' are discounted by 20% to 70%. A $25 discount is also offered on the 1TB Western Digital Black C50 SSD for Xbox.

Portfolio Pulse from Franca Quarneti

November 20, 2023 | 5:56 pm