Aviva reportedly ups offer for Direct Line to £3.4bn
Portfolio Pulse from
Aviva plc has reportedly increased its offer for Direct Line Insurance Group to £3.4 billion, following a previous offer of £3.3 billion that was rejected.
December 05, 2024 | 4:45 pm
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Aviva plc has reportedly increased its offer for Direct Line Insurance Group to £3.4 billion, indicating a strong interest in acquiring the company.
The increased offer from Aviva suggests a strong commitment to acquiring Direct Line, which could positively impact Aviva's stock as investors may view this as a strategic move to expand its market presence.
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