Snap Leverages AI To Boost Snapchat's Appeal: CEO Evan Spiegel's Strategy Unveiled
Portfolio Pulse from Anusuya Lahiri
Snap Inc (NYSE:SNAP) is investing in AI and machine learning to enhance Snapchat, aiming to make the app more engaging. CEO Evan Spiegel has organized senior machine learning experts to strategize on achieving state-of-the-art advancements. This follows years of revamping Snapchat’s advertising business, which is now showing positive results. Snap reported quarterly sales of $1.195 billion, up 21% year-on-year, and quarterly earnings of $0.03, beating analyst estimates. Snap stock gained 66% in the last 12 months. Investors can gain exposure to the stock via Global X Social Media ETF (NASDAQ:SOCL) and Advisor Managed Portfolios Trenchless Fund ETF (NYSE:RVER).

May 20, 2024 | 4:18 pm
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POSITIVE IMPACT
Advisor Managed Portfolios Trenchless Fund ETF (NYSE:RVER) provides exposure to Snap Inc, which is investing in AI and machine learning to enhance Snapchat. Snap's strong performance could positively impact RVER.
RVER holds Snap Inc, which is showing strong performance due to its AI investments and positive earnings. This could positively impact RVER's value.
CONFIDENCE 85
IMPORTANCE 70
RELEVANCE 50
POSITIVE IMPACT
Snap Inc is investing in AI and machine learning to enhance Snapchat, aiming to make the app more engaging. The company reported strong quarterly sales and earnings, beating analyst estimates. Snap stock gained 66% in the last 12 months.
Snap's investment in AI and machine learning is likely to enhance user engagement and ad performance, driving revenue growth. The recent positive earnings report and stock performance indicate strong market confidence.
CONFIDENCE 95
IMPORTANCE 90
RELEVANCE 100
POSITIVE IMPACT
Global X Social Media ETF (NASDAQ:SOCL) provides exposure to Snap Inc, which is investing in AI and machine learning to enhance Snapchat. Snap's strong performance could positively impact SOCL.
SOCL holds Snap Inc, which is showing strong performance due to its AI investments and positive earnings. This could positively impact SOCL's value.
CONFIDENCE 85
IMPORTANCE 70
RELEVANCE 50