Amazon's Just Walk Out Technology Enters Clothing Retail: What You Need to Know
Portfolio Pulse from Anusuya Lahiri
Amazon has unveiled an updated version of its Just Walk Out technology, designed for the apparel industry. The technology uses RFID tags to monitor clothing items throughout the store. The RFID equipment was provided by Avery Dennison Corp. Amazon has already implemented this technology in select Go convenience stores, Fresh grocery outlets, and licensed stores. However, it is uncertain how many apparel retailers will adopt the RFID version due to concerns about relying on a competitor for crucial in-store technology.
September 19, 2023 | 5:30 pm
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Amazon's upgraded shopping features intensify rivalry with Google.
Amazon's upgraded shopping features, including the Just Walk Out technology, could pose a threat to Google's market share in the retail sector.
CONFIDENCE 80
IMPORTANCE 70
RELEVANCE 50
NEGATIVE IMPACT
Amazon's upgraded shopping features intensify rivalry with Alphabet Inc.
Amazon's upgraded shopping features, including the Just Walk Out technology, could pose a threat to Alphabet Inc.'s market share in the retail sector.
CONFIDENCE 80
IMPORTANCE 70
RELEVANCE 50
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Amazon's upgraded shopping features intensify rivalry with Pinterest.
Amazon's upgraded shopping features, including the Just Walk Out technology, could pose a threat to Pinterest's market share in the retail sector.
CONFIDENCE 80
IMPORTANCE 70
RELEVANCE 50
POSITIVE IMPACT
Amazon's new Just Walk Out technology for the apparel industry could potentially increase its market share in the retail sector. However, the adoption rate by other retailers remains uncertain.
The introduction of Amazon's Just Walk Out technology in the apparel industry could potentially increase its market share and revenues. However, the uncertainty regarding the adoption of this technology by other retailers due to the reliance on a competitor's technology could limit its growth.
CONFIDENCE 90
IMPORTANCE 80
RELEVANCE 100