If You Invested $1,000 In Nike Stock When Air Jordan Shoes Were Released, Here's How Much You'd Have Now
Portfolio Pulse from Chris Katje
Nike Inc (NYSE:NKE) saw a significant increase in sales after signing an endorsement deal with Michael Jordan in 1984, leading to the release of Air Jordan shoes in 1985. The shoes quickly became a top seller for the company, with over $55 million in Air Jordans sold by mid-June 1995. Today, Air Jordan is one of the top brands in Nike's portfolio. An investment of $1,000 in Nike stock in 1985 would be worth $791,143.17 today. The story of signing Jordan to a Nike deal became a major motion picture from Amazon.com, Inc. (NASDAQ:AMZN) titled 'Air'.
June 30, 2023 | 5:02 pm
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The story of Nike's endorsement deal with Michael Jordan and the subsequent success of Air Jordan shoes was made into a major motion picture by Amazon.com, Inc.
While Amazon.com, Inc. is mentioned in the article, it is in relation to the production of a movie about Nike's endorsement deal with Michael Jordan. This does not directly impact Amazon's stock value.
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Nike's endorsement deal with Michael Jordan in 1984 led to a significant increase in sales and a boost in stock value. A $1,000 investment in Nike in 1985 would be worth $791,143.17 today.
The endorsement deal with Michael Jordan and the subsequent release of Air Jordan shoes led to a significant increase in sales for Nike. This increased the company's stock value and would have resulted in a significant return on investment for those who invested in the company at the time.
CONFIDENCE 100
IMPORTANCE 100
RELEVANCE 100