Streetbeat News

Marketing

KO

TWTR

V

Twitter has been rebranded to X under the new CEO Linda Yaccarino, who replaced Elon Musk. The company is transitioning from a cost-cutting stage to a growth stage, introducing new features like long-form video, articles, subscriptions, and income sources for creators. The platform is also attracting advertisers like Coca-Cola, Visa, and State Farm. Despite some estimates suggesting a loss of up to $20 billion in brand value after the rebranding, the company claims to be close to breaking even operationally and is seeing continued revenue growth.

Portfolio Pulse from Adam Eckert

August 10, 2023 | 4:39 pm

BYRN

META

Byrna Technologies Inc. (NASDAQ:BYRN) is appealing to Meta's CEO, Mark Zuckerberg, to reconsider the classification of its ads on Meta's platforms. Byrna's ads, which promote non-lethal self-defense products, have been rejected by Meta's social media networks, classifying them as contraband. Byrna is using billboards and social media announcements to make its appeal, arguing that people have the right to know about non-lethal self-defense options.

Portfolio Pulse from Happy Mohamed

August 10, 2023 | 2:19 pm

AMZN

Amazon is launching an AI tool for sellers on its platform to write product descriptions. This marks one of the first instances of Amazon integrating large-language models into its e-commerce business. The tool is a significant way Amazon is using technology to enhance its operations.

Portfolio Pulse from Happy Mohamed

August 10, 2023 | 12:02 pm

DIS

Walt Disney has announced plans to launch an ad-supported subscription offering for Disney+ in several European countries and Canada starting November 1.

Portfolio Pulse from Charles Gross

August 09, 2023 | 8:45 pm

LAZR

Luminar CEO Austin Russell is scheduled to appear on The Claman Countdown on Fox Business to discuss the company's advancements in vehicle safety and autonomous driving.

Portfolio Pulse from Happy Mohamed

August 09, 2023 | 4:13 pm

TSLA

A new photo of Tesla Inc's Cybertruck has been posted on social media, showing a more aggressive look than previous images. The photo comes as a contrast to recent pictures that depicted a less intimidating version of the vehicle. As Tesla prepares for the Cybertruck's official rollout, it's clear that the company is paying attention to the reception and feedback from potential buyers and fans.

Portfolio Pulse from Benzinga EV Insights

August 09, 2023 | 4:12 pm

ORCL

Oracle is hosting a live webinar titled 'Accelerating Your Digital Transformation with Oracle Cloud' at 2pm ET. The webinar may discuss Oracle's cloud services and strategies for digital transformation.

Portfolio Pulse from Happy Mohamed

August 09, 2023 | 3:04 pm

NEGG

Newegg Commerce, Inc. (NASDAQ:NEGG) has announced the use of artificial intelligence (AI) to summarize customer reviews on its product pages. The AI tool, ChatGPT, extracts key terms and phrases from reviews to generate concise synopses, called Review Bytes, and a comprehensive paragraph summary, called SummaryAI. These features aim to help customers make more informed decisions and are currently available only on Newegg's desktop website for products with a minimum number of reviews.

Portfolio Pulse from Benzinga Newsdesk

August 09, 2023 | 12:42 pm

MGRX

Mangoceuticals, Inc. (NASDAQ:MGRX) has partnered with the Greater NY Chamber of Commerce (GNYCC) to market and sell its flagship erectile dysfunction drug, Mango, in New York. The partnership is part of Mangoceuticals' nationwide push to drive sales growth and new marketing avenues for its core product portfolio. The GNYCC, which represents over 30,000 business and civic leaders, will provide complimentary access to Mango as part of their new Men's Health & Wellness committee. This move follows Mangoceuticals' recent marketing and sales expansion efforts, including its appointment of Lucky Break PR firm and sponsorship relationships with leading social media and podcast brands.

Portfolio Pulse from Benzinga Newsdesk

August 09, 2023 | 12:25 pm

MCD

McDonald's (NYSE:MCD) is rumored to be introducing a 'Loki'-themed sweet and sour sauce, according to a viral TikTok video. The company hinted at a promotion for August 14, linked to the Disney+ series 'Loki'. The individual behind the video appears to be a McDonald's employee. McDonald's has previously seen success with celebrity collaborations for meal promotions.

Portfolio Pulse from Benzinga Neuro

August 09, 2023 | 5:33 am