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Marketing

NXST

SCOR

Comscore, Inc. (SCOR) has entered into a multi-year agreement with Nexstar Media Group, Inc. (NXST) to provide cross-platform audience measurement. Comscore will offer critical metrics for Nexstar's various media platforms, aiming to become a leading currency provider. The partnership will enable precise audience insights and in-flight monitoring of campaigns, enhancing Nexstar's value to advertisers, especially in an election year. Financial details of the deal were not disclosed.

Portfolio Pulse from Benzinga Newsdesk

January 23, 2024 | 2:09 pm

SURG

SurgePays, Inc. (NASDAQ:SURG) has announced a strategic partnership with SIN PIN, a telecom service provider for immigrant communities in the US. This partnership aims to drive wireless subscriber growth in the Hispanic community through a distribution agreement that allows SIN PIN to use the SurgePays software platform to activate prepaid wireless subscribers and facilitate applications for the Affordable Connectivity Program (ACP) at numerous retail locations. SurgePays' President, Jeremy Gies, highlighted the company's unique position to support Spanish-speaking customers with a team in El Salvador.

Portfolio Pulse from Benzinga Newsdesk

January 23, 2024 | 1:37 pm

TDY

Teledyne FLIR Defense, a unit of Teledyne Technologies Incorporated (NYSE:TDY), introduced the ThermoSight HISS-HD thermal sniper sight at the SHOT Show in Las Vegas. The sight allows precision shooters to detect and engage targets over 2,200 meters away. It mounts on MIL-STD-1913 rail interfaces and is compatible with various scopes and weapon platforms. The HISS-HD offers high-definition imagery and can be used for long-range sniping and surveillance missions. It also features an optional remote-control pendant for enhanced stability and reduced movement.

Portfolio Pulse from Benzinga Newsdesk

January 23, 2024 | 1:26 pm

WOOF

Nationwide and Petco Health and Wellness Company, Inc. (NASDAQ: WOOF) have launched a co-branded pet insurance product available on petco.com. The insurance offers customizable policies, covering accidental injuries, illnesses, and wellness care, with options to adjust reimbursement rates, deductibles, and coverage limits. Members also get discounts on Petco's veterinary services. The partnership aims to provide affordable, integrated pet health solutions, enhancing Petco's health and wellness ecosystem.

Portfolio Pulse from Benzinga Newsdesk

January 23, 2024 | 1:25 pm

RUM

Rumble (NASDAQ:RUM) has publicly launched Rumble Studio, an all-in-one live-streaming tool for creators. The tool allows users to stream to multiple platforms, invite guests, and engage with audiences, with integrations across the Rumble ecosystem and other platforms like YouTube, Twitch, and Facebook. Rumble Studio aims to revolutionize live-streaming monetization with features like live advertiser bidding. The product is available on Web, iOS, and Android, and has received positive feedback from beta users.

Portfolio Pulse from Benzinga Newsdesk

January 23, 2024 | 1:21 pm

PUBGY

UBS

UBS Group AG has launched its largest branding campaign since 2016, with the slogan 'Banking is our craft,' to drive growth and enhance its image following the acquisition of Credit Suisse. The campaign, created with Publicis Groupe SA and Prophet, will involve a significant investment in various advertising channels. It will initially launch in Britain and the U.S., followed by 10 other countries. UBS shares saw a slight decrease of 0.12% in premarket trading.

Portfolio Pulse from Lekha Gupta

January 23, 2024 | 1:19 pm

POAHY

Porsche Automobil Holding SE (OTC:POAHY) has teased its upcoming electric Macan, which will be fully revealed in Singapore. The EV maintains Porsche's design ethos while offering a 100 kWh battery, fast charging up to 270 kW, and a range of over 500 km. This model is a key part of Porsche's electrification strategy, complementing the Taycan and marking a significant step in the company's sustainable mobility efforts.

Portfolio Pulse from Anan Ashraf

January 23, 2024 | 12:49 pm

SNOA

Sonoma Pharmaceuticals has launched Lumacyn Clarifying Mist, a new over-the-counter product available directly to consumers in the United States. This product expansion could potentially increase the company's market presence and consumer base.

Portfolio Pulse from Benzinga Newsdesk

January 23, 2024 | 12:35 pm

QCOM

TSLA

Carl Pei, co-founder of Nothing, thanked Elon Musk for featuring a Nothing phone in a Tesla Cybertruck advertisement. The cameo is significant as it coincides with the U.S. launch of the Nothing Phone (2), which is powered by Qualcomm's Snapdragon 8 Plus Gen 1 chipset. The endorsement from Musk could enhance Nothing's visibility in the U.S. market.

Portfolio Pulse from Rounak Jain

January 23, 2024 | 12:34 pm

NFLX

WWE

Netflix and WWE have entered into a long-term partnership that will make Netflix the exclusive home of WWE's 'Raw' program in the US, Canada, UK, and Latin America starting January 2025.

Portfolio Pulse from Benzinga Newsdesk

January 23, 2024 | 12:34 pm