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MANU

QCOM

Qualcomm Inc (QCOM) has signed a sponsorship deal with Manchester United Ltd (MANU) to become the front-of-shirt sponsor, aiming to increase awareness of its Snapdragon brand as it expands into personal computing. The deal is reportedly worth over $76 million annually.

Portfolio Pulse from Anusuya Lahiri

July 01, 2024 | 3:19 pm

LQR

LQR House Inc. (NASDAQ:LQR) has entered into an agreement with Of The Earth Distribution Corp. for up to $6.5 million USD to distribute and market SWOL Tequila in Canada. The deal includes a $2 million purchase of SWOL Tequila and up to $4.5 million in marketing services.

Portfolio Pulse from Benzinga Newsdesk

July 01, 2024 | 12:47 pm

PERF

Perfect Corp. has partnered with NAO-ART to introduce a generative AI-powered virtual try-on experience for wigs. This new feature allows consumers to try on up to 53 augmented reality (AR) wigs, including both fashion and medical wigs, in various colors and styles.

Portfolio Pulse from Benzinga Newsdesk

July 01, 2024 | 12:15 pm

MANU

QCOM

Qualcomm Technologies has been unveiled as Manchester United's new principal shirt partner for the 2024/25 season, featuring the Snapdragon brand on the home, away, and third kits. This expands their existing strategic collaboration.

Portfolio Pulse from Benzinga Newsdesk

July 01, 2024 | 12:07 pm

ELF

RBLX

WMT

e.l.f. Beauty Inc (NYSE:ELF) is expanding its partnership with Roblox Corp (NYSE:RBLX) to test real-world commerce on the platform, powered by Walmart Inc (NYSE:WMT). This initiative includes a virtual kiosk where users can purchase physical products and supports e.l.f.'s mission of accessible beauty. e.l.f. is also donating $50,000 to the Humane Society of the United States.

Portfolio Pulse from Shivani Kumaresan

July 01, 2024 | 11:26 am

CRM

Salesforce CEO Marc Benioff announced the launch of Einstein Service Agent on the new Agentforce Platform, which aims to enhance customer support through intelligent collaboration between digital and human workers.

Portfolio Pulse from Benzinga Newsdesk

June 28, 2024 | 7:59 pm

MCD

QSR

SBUX

WEN

YUM

Several major U.S. fast-food chains, including McDonald's, Burger King, Wendy's, Starbucks, and KFC, have introduced discounted meal deals to attract customers amid rising inflation. These deals offer significant savings compared to regular prices.

Portfolio Pulse from Hayden Buckfire

June 28, 2024 | 7:28 pm

LUCY

Innovative Eyewear, Inc. (NASDAQ:LUCY) shares are surging on heavy trading volume following a recent sales and marketing update. The company announced a new partnership with Windsor Eyes and the launch of its Amazon store in Germany. LUCY shares are up 65.2% at 54 cents.

Portfolio Pulse from Erica Kollmann

June 28, 2024 | 5:01 pm

WOOF

Petco Health and Wellness shares are trading higher following increased volume after Roaring Kitty posted a picture of a dog on X.

Portfolio Pulse from Benzinga Newsdesk

June 28, 2024 | 4:09 pm

RBLX

SIX

Six Flags Entertainment has launched a metaverse experience on Roblox, offering virtual roller coasters, Fright Fest mazes, and games. Users can collect Coastercoin for rewards at physical parks, blending virtual and physical worlds. This marks a major milestone in Six Flags' digital transformation.

Portfolio Pulse from Benzinga Newsdesk

June 28, 2024 | 2:01 pm