Google to pay $100 million to settle advertisers' class action
Portfolio Pulse from
Google will pay $100 million to settle a 14-year-old class action lawsuit alleging it overcharged advertisers by manipulating discounts and improperly distributing ads. The settlement covers advertisers who used AdWords between 2004 and 2012, with Google denying any wrongdoing.
March 28, 2025 | 2:00 pm
News sentiment analysis
Sort by:
Ascending
NEUTRAL IMPACT
The $100 million settlement represents a relatively small financial burden for Alphabet, with no significant operational changes expected.
The settlement is for a historical issue, covers a past period, and represents a minor financial expense for Alphabet. No material change in business operations is expected.
CONFIDENCE 85
IMPORTANCE 40
RELEVANCE 90