GameStop says it's adding Bitcoin as a Treasury reserve asset
Portfolio Pulse from
GameStop announced it will add Bitcoin as a treasury reserve asset, following a similar strategy to MicroStrategy. The company's board unanimously approved the plan to potentially use its $4.8 billion cash reserve to purchase Bitcoin, with no set limit on acquisition. This move is part of CEO Ryan Cohen's broader strategy to transform GameStop into a leaner, more financially agile organization.

March 25, 2025 | 9:15 pm
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POSITIVE IMPACT
GameStop's decision to potentially invest in Bitcoin could provide additional market validation and potentially drive increased institutional interest in cryptocurrency.
The announcement follows MicroStrategy's strategy and could encourage other corporations to consider Bitcoin as a treasury asset, potentially driving demand.
CONFIDENCE 85
IMPORTANCE 75
RELEVANCE 80
POSITIVE IMPACT
GameStop shares rose over 6% in after-hours trading following the announcement of its Bitcoin treasury strategy, signaling positive market reception to the new investment approach.
The unanimous board approval and potential Bitcoin purchases suggest a strategic pivot that could attract crypto-interested investors and potentially boost stock value.
CONFIDENCE 90
IMPORTANCE 85
RELEVANCE 100