Macerich Ties Up With PenFed for Tysons Corner Center Plaza
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Macerich Company has signed a multi-year sponsorship agreement with PenFed Credit Union to rebrand and enhance the Tysons Corner Center Plaza. The partnership aims to improve brand engagement, provide exclusive member experiences, and leverage the center's 1.8 million square foot space with over 300 shops and restaurants.
March 21, 2025 | 5:45 pm
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Partnership with PenFed Credit Union will help Macerich enhance its marketing reach and community connectivity at Tysons Corner Center Plaza.
The sponsorship deal directly benefits Macerich by improving its marketing network, attracting more visitors, and potentially increasing tenant and shopper engagement.
CONFIDENCE 85
IMPORTANCE 75
RELEVANCE 100