Walmart Latin America and MiMedia Sign Major Strategic Partnership
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MiMedia Holdings Ltd. has signed a strategic partnership with Walmart Latin America to integrate its services onto millions of smartphones through Walmart's telecom subsidiary, Bait, in Mexico. This collaboration will also extend to Walmart's digital ecosystem across Latin America.
March 17, 2025 | 12:30 pm
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Walmart Latin America partners with MiMedia to integrate services on smartphones via Bait, enhancing its digital ecosystem in Latin America.
The partnership with MiMedia enhances Walmart's digital offerings in Latin America, potentially increasing user engagement and market reach, which is positive for Walmart's growth in the region.
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