Ulta Beauty CEO says investments in growth ‘will take time' to pay off, but shares still rally
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Ulta Beauty's stock rose after hours despite a full-year forecast below Wall Street's estimates, as the company reported better-than-expected fourth-quarter results. CEO highlighted that growth investments will take time to yield results.
March 13, 2025 | 9:00 pm
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Ulta Beauty's stock increased after hours following better-than-expected Q4 results, even though the full-year forecast was below Wall Street's estimates. The CEO noted that growth investments will take time to pay off.
The stock price increase is driven by the positive surprise in Q4 results, which outweighed the cautious full-year forecast. The CEO's comments on growth investments suggest a long-term strategy, but the immediate market reaction is positive.
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