Southwest Airlines will charge to check bags for the first time
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Southwest Airlines will begin charging for checked bags, a first in its history, due to pressure from Elliott Investment Management for business model changes.
March 11, 2025 | 8:00 pm
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Southwest Airlines will start charging for checked bags, marking a significant shift in its business model due to pressure from Elliott Investment Management.
The introduction of checked bag fees is a major change for Southwest Airlines, which has historically marketed itself as a no-fee airline. This move could increase revenue and align with investor demands, potentially boosting short-term stock performance.
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