In Search of Sleep: KAYAK Launches Guide to the Most Restful Destinations Around the World
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KAYAK has launched a guide to the most restful destinations worldwide, with a focus on 'Sleepcations'. The company has also added an Explore Feature to help travelers find affordable destinations for relaxation.
March 11, 2025 | 4:00 pm
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KAYAK, a subsidiary of Booking Holdings (BKNG), has introduced a new guide and feature to cater to the growing trend of 'Sleepcations'. This move could attract more users to the platform, potentially boosting BKNG's business.
The introduction of a guide and feature focused on 'Sleepcations' aligns with a growing travel trend, potentially increasing user engagement and bookings through KAYAK, benefiting BKNG.
CONFIDENCE 90
IMPORTANCE 70
RELEVANCE 80