Adidas sold last pair of Yeezy sneakers
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Adidas has completed the sale of its last pair of Yeezy sneakers, concluding the liquidation of the shoe line developed with rapper Ye. This marks the end of Adidas' association with the Yeezy brand after cutting ties with Ye in October 2022.
March 05, 2025 | 7:15 am
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Adidas has sold its last pair of Yeezy sneakers, finalizing the liquidation of the line after ending its partnership with Ye in 2022. This could impact Adidas' short-term revenue as the Yeezy line was a lucrative product.
The Yeezy line was a significant revenue driver for Adidas. Completing the liquidation of Yeezy sneakers may lead to a short-term revenue dip as the company no longer benefits from this popular product line.
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