Portillo's to Boost Traffic With New Portillo's Perks Loyalty Program
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Portillo's is launching a new app-less loyalty program called Portillo's Perks, targeting 1.5-1.7 million signups by midsummer 2025. This initiative is expected to boost customer traffic and engagement.
March 04, 2025 | 6:30 pm
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Portillo's is introducing Portillo's Perks, a new app-less loyalty program, which is expected to increase customer traffic and engagement. The company aims for 1.5-1.7 million signups by midsummer 2025.
The launch of a new loyalty program is a strategic move to increase customer engagement and traffic, which can positively impact sales and brand loyalty. The target of 1.5-1.7 million signups indicates a significant potential customer base expansion.
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