Viant Technology Announces Acquisition of Lockr
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Viant Technology, a leader in CTV and AI-powered programmatic advertising, has announced the acquisition of Lockr, a first-party data collaboration platform. This move is expected to enhance Viant's capabilities in data-driven advertising.
March 03, 2025 | 9:30 pm
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Viant Technology has acquired Lockr, a first-party data collaboration platform, to enhance its data-driven advertising capabilities. This acquisition is likely to strengthen Viant's position in the ad tech industry.
The acquisition of Lockr by Viant Technology is a strategic move to enhance its data collaboration capabilities, which is crucial in the competitive ad tech industry. This is likely to positively impact Viant's market position and potentially its stock price.
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