Middle East Loyalty Programs Market Databook 2025: Growing Dominance of Digital-first and App-based Programs, Led by Al-Futtaim's Blue Rewards, Carrefour MyCLUB & Etihad Guest for Seamless Engagement
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The Middle East Loyalty Programs Market is projected to grow by 16.3% in 2025, reaching $3.27 billion, with a long-term forecast of $5.49 billion by 2029. Digital transformation is driving a shift to AI-driven personalization and mobile-first platforms, impacting sectors like retail, banking, travel, and telecom.
February 27, 2025 | 12:15 pm
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Carrefour's MyCLUB is highlighted as a leading digital-first loyalty program in the Middle East, contributing to the market's projected growth. This positions Carrefour to benefit from increased consumer engagement and market expansion.
Carrefour's MyCLUB is specifically mentioned as a leading program in the digital transformation of loyalty programs in the Middle East. This positions Carrefour to capture a significant share of the market's projected growth, enhancing consumer engagement and potentially boosting revenues.
CONFIDENCE 90
IMPORTANCE 70
RELEVANCE 80