Now Is the Time to Prioritize Saving, But Americans Are Not Using Accounts That Accelerate Progress, Santander Survey Finds
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Santander Bank's survey reveals that while 78% of Americans prioritize saving, 69% are not utilizing high-yield savings accounts, money market accounts, or CDs to enhance their savings. This highlights a gap in financial strategy among consumers.
February 26, 2025 | 4:15 pm
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Santander Bank's survey indicates a significant opportunity for the bank to promote its high-yield savings products, as many consumers are not utilizing these options despite prioritizing savings.
The survey results suggest a large portion of consumers are not using high-yield savings products, which presents an opportunity for Santander to market these products and potentially increase its customer base and revenues.
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