Roku Shares Rocket Higher on Ad Revenue Strength. Is It Too Late to Buy the Stock?
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Roku shares have surged due to strong ad revenue, despite past struggles since their 2021 peak. The focus has shifted from rapid customer acquisition to profitability.
February 22, 2025 | 9:15 am
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Roku's stock has surged due to strong advertising revenue, marking a shift in focus from customer acquisition to profitability. This could indicate a positive short-term outlook for the stock.
Roku's recent stock surge is attributed to strong ad revenue, a key factor for its business model. The shift in focus from customer acquisition to profitability suggests a strategic pivot that investors may view positively, potentially driving the stock price up in the short term.
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