Kontoor Brands Announces Definitive Agreement to Acquire Iconic Global Outdoor and Workwear Brand Helly Hansen®
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Kontoor Brands, Inc. (NYSE: KTB) has announced a definitive agreement to acquire Helly Hansen, a global outdoor and workwear brand, from Canadian Tire Corporation. This acquisition will expand Kontoor's portfolio, which includes Wrangler and Lee.
February 19, 2025 | 11:45 am
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Kontoor Brands is set to acquire Helly Hansen, a move that could strengthen its market position in the outdoor and workwear segments.
The acquisition of Helly Hansen by Kontoor Brands is likely to enhance Kontoor's product offerings and market reach, particularly in the outdoor and workwear sectors. This strategic move could lead to positive investor sentiment and a potential increase in stock price.
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