Colgate-Palmolive Company Announces Agreement to Acquire Prime100
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Colgate-Palmolive Company has announced its agreement to acquire Care TopCo Pty Ltd, the owner of the Prime100 pet food brand. This acquisition aims to expand Colgate's Hill's Pet Nutrition division into the fresh pet food category, aligning with its growth strategy.
February 18, 2025 | 10:15 pm
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Colgate-Palmolive is acquiring Prime100 to expand its Hill's Pet Nutrition division into the fresh pet food market, aligning with its growth strategy.
The acquisition of Prime100 allows Colgate-Palmolive to enter the fast-growing fresh pet food market, which is a strategic move to enhance its Hill's Pet Nutrition division. This aligns with the company's growth strategy and could positively impact its stock price.
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