James Hardie Introduces a Revitalized Business Support Resource for Residential Contractors: the James Hardie™ ALLIANCE
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James Hardie Building Products Inc., a subsidiary of James Hardie Industries plc, has launched the James Hardie™ ALLIANCE, a program offering business support to residential contractors. The initiative includes training, homeowner referrals, and marketing support.
February 05, 2025 | 2:15 pm
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James Hardie Industries plc has introduced the James Hardie™ ALLIANCE, a program aimed at supporting residential contractors with resources like training and marketing support.
The introduction of the James Hardie™ ALLIANCE is likely to strengthen James Hardie's market position by enhancing contractor relationships and expanding its network. This could lead to increased sales and brand loyalty, positively impacting JHX's stock price.
CONFIDENCE 90
IMPORTANCE 70
RELEVANCE 80