Amazon accused of secretly tracking shoppers — and selling sensitive data collected through backdoor
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Amazon is accused of secretly tracking shoppers and selling sensitive data collected through a backdoor. The company allegedly provided app developers with Amazon Ads SDK code to embed in their apps.
January 29, 2025 | 6:45 pm
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Amazon is accused of secretly tracking shoppers and selling sensitive data through its Amazon Ads SDK. This could lead to legal challenges and impact consumer trust.
The allegations against Amazon regarding data privacy could lead to legal challenges and damage consumer trust, potentially impacting its stock negatively in the short term.
CONFIDENCE 90
IMPORTANCE 80
RELEVANCE 100