Netflix's live-sports strategy is paying off. But its next play might surprise you.
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Netflix is seeing success with its live-sports strategy but is not planning to compete directly with ESPN. Instead, Netflix is likely to focus on niche areas within streaming sports where it can excel.
January 23, 2025 | 9:30 pm
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Netflix's live-sports strategy is proving successful, but the company is not aiming to compete directly with ESPN. Instead, Netflix may focus on niche sports streaming areas where it can excel.
Netflix's success in live-sports streaming suggests a positive impact on its revenue streams. By not competing directly with ESPN, Netflix can carve out a niche market, potentially leading to increased subscriber growth and retention.
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