Choice Hotels Launches Points Donation Campaign with Corporate Matching to Support California Wildfire Relief via the American Red Cross
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Choice Hotels International, Inc. has launched a points donation campaign with corporate matching to support the American Red Cross in aiding California wildfire relief efforts.
January 13, 2025 | 3:15 pm
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Choice Hotels International, Inc. has initiated a points donation campaign with corporate matching to support the American Red Cross in their efforts to aid those affected by the 2025 California wildfires.
The campaign demonstrates Choice Hotels' commitment to corporate responsibility, potentially enhancing its brand image and customer loyalty. This positive public relations move could lead to a short-term positive impact on CHH's stock price.
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