Amazon.com Expands Digital Advertising Offerings
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Amazon.com Inc is expanding its digital advertising offerings with the launch of the Amazon Retail Ad Service, enabling U.S. retailers to integrate Amazon's ad technology directly onto their websites.
January 09, 2025 | 4:15 pm
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Amazon.com Inc has launched the Amazon Retail Ad Service, enhancing its digital advertising capabilities by allowing U.S. retailers to use its ad technology on their websites.
The launch of the Amazon Retail Ad Service represents a strategic expansion in Amazon's digital advertising business, potentially increasing its market share and revenue from advertising. This move is likely to positively impact Amazon's stock price in the short term as it strengthens its position in the digital ad market.
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