Mercedes to expand in India's smaller cities as younger generations splurge
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Mercedes-Benz plans to expand its presence in India's smaller cities by adding 20 new dealerships or service outlets in 2025, targeting young, affluent business owners who are increasingly purchasing luxury goods.
January 09, 2025 | 10:00 am
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Mercedes-Benz is expanding its dealership network in India, focusing on smaller cities to capture the growing demand for luxury vehicles among young, affluent consumers.
The expansion into smaller cities in India is likely to boost Mercedes-Benz's sales and revenue, as it targets a growing market of young, affluent consumers. This strategic move indicates a positive short-term impact on the company's stock price.
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