Chrysler sales have shrunk 80% in two decades. Here's how executives plan to bring it back
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Chrysler's sales have decreased by 80% over the past two decades, leaving the brand with only two minivan models. Executives are planning strategies to revitalize the brand.

January 06, 2025 | 5:00 pm
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Chrysler, part of Stellantis (STLA), has seen an 80% drop in sales over two decades, now offering only two minivan models. Stellantis executives are working on plans to revive the brand.
Chrysler's significant sales decline impacts Stellantis, as Chrysler is part of its brand portfolio. The news highlights the need for strategic changes, but no immediate financial impact is detailed, leading to a neutral short-term outlook.
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IMPORTANCE 70
RELEVANCE 80