EssilorLuxottica and Prada extend eyewear licensing agreement
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EssilorLuxottica and Prada have renewed their licensing agreement for the production and global distribution of eyewear under the Prada, Prada Linea Rossa, and Miu Miu brands.
December 19, 2024 | 8:00 am
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POSITIVE IMPACT
EssilorLuxottica has renewed its licensing agreement with Prada, ensuring continued production and distribution of Prada-branded eyewear. This partnership extension could strengthen EssilorLuxottica's market position in luxury eyewear.
The renewal of the licensing agreement with Prada ensures that EssilorLuxottica continues to produce and distribute high-end eyewear, which is likely to positively impact its market position and revenues in the luxury segment.
CONFIDENCE 90
IMPORTANCE 70
RELEVANCE 80