Unilever to sell 'cherished' 100-year old brands to sharpen portfolio
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Unilever PLC is selling its long-standing brands Unox and Zwan to Zwanenberg Food Group to focus on fewer, larger brands.
December 18, 2024 | 4:15 pm
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Unilever is selling its 100-year-old brands Unox and Zwan to Zwanenberg Food Group to focus on larger brands.
The sale of long-standing brands Unox and Zwan indicates Unilever's strategic shift towards focusing on fewer, larger brands. This move is likely to streamline operations and potentially improve profitability, which could positively impact Unilever's stock price in the short term.
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