Max Verstappen Joins the Celebration as Heineken's Player 0.0 Champion is Crowned
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Slovak sim racer Jernej Dovžan won the Player 0.0 Global Championship at the Heineken Player 0.0 Global Final, held at the GAMERGY gaming festival in Madrid. The event featured 18 elite sim racers and was attended by four-time world champion Max Verstappen.
December 14, 2024 | 10:15 pm
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Heineken hosted the Player 0.0 Global Final at the GAMERGY festival, enhancing its brand visibility in the gaming and sim racing community.
Heineken's involvement in a high-profile gaming event, attended by a prominent figure like Max Verstappen, is likely to enhance its brand image and appeal to a younger, tech-savvy audience. This could positively impact its stock price in the short term.
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