As Kids and Teens Struggle with Mental Health, New Resources Help Parents Provide Support
Portfolio Pulse from
The 'Sound It Out' campaign, created by the Ad Council and Pivotal, launched new PSAs to help parents support their children's mental health. The campaign emphasizes listening as a form of love and provides resources at SoundItOutTogether.org.
December 11, 2024 | 12:30 pm
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POSITIVE IMPACT
Interpublic Group (IPG), through its agency McCann New York, is involved in the 'Sound It Out' campaign, which could enhance its reputation in corporate responsibility and marketing.
IPG's involvement in a high-profile mental health campaign can positively impact its reputation, aligning with corporate responsibility and marketing efforts. This could lead to increased goodwill and potential business opportunities.
CONFIDENCE 90
IMPORTANCE 60
RELEVANCE 70