Disney to tap 'premium' theme park users with higher prices
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Walt Disney Co is increasing prices for its theme parks, aiming to target 'premium' users. The company also anticipates a significant boost from its cruise operations.
December 10, 2024 | 10:00 am
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Disney is raising theme park prices to target premium users, which could increase revenue. The company also expects a significant boost from its cruise operations.
The increase in theme park prices is likely to enhance Disney's revenue by targeting premium users willing to pay more. Additionally, the expected improvement in cruise operations could further boost the company's financial performance.
CONFIDENCE 90
IMPORTANCE 80
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