ESPN hopes to reach more casual sports fans with Disney+ integration
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Disney has integrated an ESPN tile into Disney+, offering about 100 live games to Disney+ subscribers who do not have ESPN+. This move aims to attract more casual sports fans.
December 04, 2024 | 3:30 pm
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Disney has added an ESPN tile to Disney+, providing access to 100 live games for Disney+ subscribers without ESPN+. This integration aims to attract more casual sports fans.
The integration of ESPN into Disney+ is a strategic move to attract more casual sports fans, potentially increasing Disney+'s subscriber base and engagement. This could positively impact Disney's stock price in the short term as it expands its audience and enhances its streaming service offerings.
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