Affirm Stock to Gain From Value-Driven Holiday Shopping: Here's How
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Affirm's research indicates a shift in consumer behavior towards 'slow shopping,' with 77% of consumers taking more time to evaluate purchases. This trend could benefit Affirm as consumers seek value-driven shopping experiences during the holiday season.

November 28, 2024 | 2:45 pm
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Affirm's research shows a trend towards 'slow shopping,' with 77% of consumers taking more time to evaluate purchases. This could benefit Affirm as consumers focus on value-driven shopping during the holiday season.
The 'slow shopping' trend aligns with Affirm's business model, which focuses on providing flexible payment options. As consumers become more value-conscious, they may turn to Affirm's services to manage their holiday spending, potentially boosting AFRM's revenues.
CONFIDENCE 90
IMPORTANCE 80
RELEVANCE 100