Broad Arrow Auctions, a Hagerty Company, Announces Partnership with BMW AG to Become the Official Auction Partner of The Concorso d'Eleganza Villa d'Este Beginning May 2025
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Broad Arrow Auctions, a subsidiary of Hagerty (NYSE: HGTY), has partnered with BMW AG to become the official auction partner for the Concorso d'Eleganza Villa d'Este starting in May 2025. This partnership will involve offering up to 70 high-quality collector cars for sale at the event.
November 26, 2024 | 4:00 pm
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Hagerty's Broad Arrow Auctions has partnered with BMW AG to become the official auction partner for the prestigious Concorso d'Eleganza Villa d'Este starting in May 2025.
The partnership with BMW AG for a prestigious event like the Concorso d'Eleganza Villa d'Este is likely to enhance Hagerty's brand recognition and market presence in the luxury car auction sector, potentially boosting investor confidence and stock price.
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