Hotels, airlines and small retailers hit by Google search engine tweak in Europe
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Google will adjust its European search results after hotels, airlines, and small retailers reported a significant drop in direct booking clicks due to recent changes. This follows EU regulations preventing Alphabet Inc (GOOG) from favoring its services.
November 26, 2024 | 1:45 pm
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Google will modify its European search results after complaints from hotels, airlines, and retailers about a drop in direct bookings, following EU regulations.
The news indicates regulatory pressure on Google to adjust its search engine practices in Europe, which could impact its business operations and user engagement in the region. This may lead to short-term negative sentiment around GOOG stock.
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