Marriott CEO Anthony Capuano: Modest-income households want to travel, but they want value too
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Marriott CEO Anthony Capuano highlights the strong travel interest among modest-income households, emphasizing their desire for value. This follows the launch of Marriott's midscale brand, Four Points Flex by Sheraton, in Asia-Pacific.
November 20, 2024 | 1:30 am
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Marriott's CEO highlights the demand for value travel options among modest-income households, aligning with the launch of Four Points Flex by Sheraton in Asia-Pacific. This could boost Marriott's midscale market presence.
The launch of a midscale brand in Asia-Pacific aligns with the demand for value travel options, potentially increasing Marriott's market share and revenues in this segment.
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IMPORTANCE 70
RELEVANCE 80