Innovation Beverage Group to Boost Sales of Its Bitters Brands in the U.S. Through Strategic Alliance With Blue Ridge Spirits & Wine Marketing
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Innovation Beverage Group Ltd (NASDAQ:IBG) has partnered with Blue Ridge Spirits & Wine Marketing to expand the sales of its Australian Bitters Company and BITTERTALES brands in the U.S. This strategic alliance aims to leverage Blue Ridge's national sales team and established relationships to boost IBG's market presence.

November 19, 2024 | 1:15 pm
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Innovation Beverage Group Ltd has signed a strategic partnership with Blue Ridge Spirits & Wine Marketing to expand its bitters brands in the U.S. market. This move is expected to enhance IBG's sales and market presence.
The partnership with Blue Ridge Spirits & Wine Marketing is likely to positively impact IBG's sales and market presence in the U.S. due to Blue Ridge's established distributor and retailer relationships. This strategic move aligns with IBG's goal of expanding its bitters brands, which could lead to increased revenue and brand recognition.
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