Nearly Two-thirds of Quick Service Restaurants Report Increased Traffic in 2024, Despite Raising Prices Across the Board
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A report by TransUnion and Restaurant Dive reveals that nearly two-thirds of quick service restaurants have experienced increased traffic in 2024, despite raising prices. The report also suggests that nearly half of these restaurants could achieve greater profitability through loyalty programs.

November 14, 2024 | 1:15 pm
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The report indicates that quick service restaurants, like those potentially under RSTGF, are seeing increased traffic despite price hikes. Loyalty programs could further enhance profitability.
The report highlights a positive trend for quick service restaurants, which could include RSTGF. Increased traffic despite price hikes suggests strong demand, and the potential for loyalty programs to enhance profitability is a positive indicator.
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