CHIPS AHOY! TEAMS UP WITH BIG SEAN TO CELEBRATE ITS BIGGEST INNOVATION YET WITH AN EXCLUSIVE NEW BIG CHEWY COOKIE MERCH COLLABORATION
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Chips Ahoy! has partnered with Big Sean to launch a new Big Chewy Cookie and a cookie-inspired merchandise collection. This collaboration will be showcased at ComplexCon, targeting cultural influencers.
November 13, 2024 | 3:15 pm
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Mondelez International, the parent company of Chips Ahoy!, is launching a new product and merchandise line in collaboration with Big Sean, potentially boosting brand visibility and sales.
The collaboration with a high-profile artist like Big Sean and the launch of a new product line can enhance brand visibility and attract new customers, potentially leading to increased sales for Mondelez.
CONFIDENCE 90
IMPORTANCE 70
RELEVANCE 80