Metropolitan Transportation Authority (MTA) Awards Clear Channel Outdoor a 15-Year Deal to Reimagine and Grow Revenue Across One of the Nation's Largest Roadside Collections of Out-of-Home Advertising Displays
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The Metropolitan Transportation Authority (MTA) has awarded Clear Channel Outdoor a 15-year contract to manage and expand its roadside Out-of-Home advertising displays in the Greater New York, New Jersey, and Connecticut metro area. This deal includes over 250 displays and offers brands a comprehensive platform to reach both residents and tourists.
November 13, 2024 | 1:30 pm
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Clear Channel Outdoor has secured a 15-year contract with the MTA to manage over 250 roadside advertising displays in the NY, NJ, CT metro area, potentially boosting its revenue and market presence.
The 15-year contract with MTA provides Clear Channel Outdoor with a significant opportunity to increase its revenue through expanded advertising reach in a major metropolitan area. This long-term deal enhances its market presence and offers a stable revenue stream.
CONFIDENCE 95
IMPORTANCE 80
RELEVANCE 90