Black Ops 6 Shatters Records: Call Of Duty's Biggest Launch Drives 60% Sales Spike
Portfolio Pulse from Franca Quarneti
Call of Duty: Black Ops 6 has achieved the biggest launch in the franchise's history, with a 60% sales increase over last year's release. This success has significantly boosted Microsoft's gaming revenue and Xbox Game Pass subscriptions. Activision Blizzard's contribution led to a 43% rise in Microsoft's gaming revenue, despite a decline in Xbox hardware sales.
October 31, 2024 | 6:52 pm
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Microsoft's gaming division saw a 43% increase in revenue, driven by the successful launch of Call of Duty: Black Ops 6. The game also boosted Xbox Game Pass subscriptions, despite a decline in Xbox hardware sales.
The record-breaking launch of Call of Duty: Black Ops 6 significantly increased Microsoft's gaming revenue and Xbox Game Pass subscriptions. This positive impact on Microsoft's financials is likely to boost investor sentiment and the stock price in the short term.
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