Brian Niccol Confident 'Customers Will Come Back' To Starbucks As Company Shifts Strategy Under New CEO: Q4 Earnings
Portfolio Pulse from Adam Eckert
Starbucks reported Q4 earnings with revenue and EPS below estimates. Comparable store sales declined globally, but active U.S. rewards memberships increased. CEO Brian Niccol plans a strategic shift to regain customers. Starbucks shares initially fell but recovered after Niccol's commentary.
October 30, 2024 | 8:57 pm
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Starbucks reported Q4 earnings below expectations with a decline in global comparable store sales. CEO Brian Niccol announced a strategic shift to regain customers, which initially caused shares to drop but they later recovered.
Starbucks' Q4 earnings missed estimates, leading to an initial drop in share price. However, CEO Brian Niccol's strategic plan to regain customers and his commentary helped shares recover. The strategic shift is crucial for future growth, making this news important for investors.
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