'Gaming giant Take-Two is in talks to sell its Chartboost adtech division' - Business Insider
Portfolio Pulse from Benzinga Newsdesk
Take-Two Interactive is reportedly in discussions to sell its Chartboost adtech division, which it acquired through the Zynga acquisition in 2022.
October 30, 2024 | 6:43 pm
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Take-Two Interactive is considering selling its Chartboost adtech division, which was acquired as part of the Zynga acquisition in 2022. This move could streamline Take-Two's operations and focus more on its core gaming business.
The potential sale of Chartboost could positively impact Take-Two by allowing it to focus on its core gaming operations, which may be viewed favorably by investors. The move could also improve financial efficiency by divesting a non-core asset.
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